Strategy & Research
User research workshops. Rightsizing UX strategy. User experience at the core of everything.
Discovery & Design Thinking - Branding Strategy
- User Research - User Journey - Business Analysis
We discover end user expectations and pain points, backed up by design thinking workshops. Supported in-depth user interviews and user research helps to outline a well-laid UX strategy and user journey.
Conducting user research and creating user personas and empathy maps on design thinking. Then, we identify user pain points and product requirements.
Leveraging robust design thinking footprint to identify solutions to pain points keeping end-user in mind – paving the way for desired business outcomes.
Analysis of how users will navigate through the product and create workflows to define the end-to-end user-journeys for all end-user persona.
A different route from the conventional branding approach, Branding workflows in UX involves empathetic design thinking that goes into designing every product/offering that a customer experiences during the buyer journey.
Under this process, discovery sessions shed light on the product/service experience touchpoints. We strategize to combine UX-best practices and human-centric workflows with the desired business goals and implement them to deliver superior CX at every interaction in this touchpoint.